Friday, November 16, 2012

Fragrance Carton Case Study

As luminous and fresh as the fruity notes of lemon, rosewood, orange blossom, mandarin, bergamot, melon, and sweet peach used in Elizabeth Arden’s Sunflowers Eau De Toilette Spray Naturel are new carton graphics for the brand, skillfully converted by Diamond Packaging of Rochester, NY. Switching from a carton primarily printed in a golden yellow hue, with a white sunflower graphic, the new carton employs a mostly white background, with a stylized sunflower depicted in yellow on the front and back, with a deeper yellow shade used for the side panels. more

Diamond Packaging
Diamond's greenbox initiative

Tuesday, November 13, 2012

Diamond Packaging Wins Seven Awards in National Paperboard Competition

Diamond Packaging won seven awards in the 69th Annual National Paperboard Packaging Competition, the industry’s premier showcase for carton manufacturers involved in the concept, design, print, performance, and shelf appeal of paperboard packaging. Awards were announced last month at the PPC Fall Meeting & Leadership Conference in Las Vega, NV.

The competition, sponsored by the Paperboard Packaging Council (PPC) and judged by a jury of packaging professionals, industry experts, professors, and magazine publishers, is a celebration of the industry and its creative potential. It is also an affirmation of paperboard as the clear and intelligent choice for packaging in today’s eco-conscious world.

Competing against entries from around the country, Diamond received recognition by winning three Gold Awards and four Excellence Awards. The total represents the highest number of awards Diamond has ever won in this competition.

Competing against entries from around the country, Diamond received recognition by winning three Gold Awards and four Excellence Awards. The total represents the highest number of awards Diamond has ever won in this competition. more

Diamond Packaging
Diamond's greenbox initiative