Showing posts with label Paperboard Packaging Council. Show all posts
Showing posts with label Paperboard Packaging Council. Show all posts

Wednesday, November 01, 2017

Diamond Wins Three Awards in 74th Annual Paperboard Packaging Competition

Diamond Packaging won three awards in the 74th annual North American Paperboard Packaging Competition, the industry’s premier showcase for all that is new and outstanding in paperboard packaging design and technology. Awards were presented last month at the PPC 2017 Fall Meeting and Leadership Conference in Phoenix, AZ.

The Paperboard Packaging Council (PPC) sponsors the competition, which is a celebration of the industry and its creative potential. It is also an affirmation of paperboard as the clear and intelligent choice for packaging in today’s eco-conscious world.

Diamond won a Gold Award for its 2017 corporate calendar, and Excellence Awards for folding cartons produced for Astral Health & Beauty's Pür Mascara Trifecta, and L'Oreal USA's L'Oreal Paris Pure-Clay Mask.

Read the PPC Awards press release.

Contact Diamond to request folding carton samples.

Diamond Packaging
Diamond's greenbox initiative
Folding Cartons

Tuesday, June 27, 2017

How to Use the Recyclable Packaging Logo in Your Next Design

The Paperboard Packaging Recyclable logo can be used on
SBS and recycled paperboard packaging.

Does your brand want to show that purchasing your product is a more sustainable choice?

Communicating environmental benefits to consumers through on-product labeling may be the answer.

A 2016 report by Globescan & BBMG, “Five Human Aspirations and the Future of Brands”, details a fundamental shift in the marketplace towards authenticity, well-being, sustainability, and social purpose.

It reveals the Aspirational generation who combine "a love of style, social status, and sustainability values to shape new cultural norms and rewrite the rules of marketing."

Furthermore, nearly nine in ten (88%) say "I believe we need to consume less to preserve the environment for future generations."

Other studies suggest that consumers want brand owners to provide more environmental information on their packaging (Cone Green Gap Trend Tracker, 2012), or that recycling-related messaging influences purchases (Perception Research Services, 2011).

Brand owners can leverage these trends by including the free Paperboard Packaging Recyclable logo in their next package design.

Download the paperboard packaging recyclable logo flier.

Contact Diamond Packaging to learn more about how your brand can communicate environmental benefits to consumers through on-product labeling, including the recyclable logo.

Diamond Packaging
Diamond's greenbox initiative
Folding Cartons

Thursday, November 14, 2013

Diamond Packaging Wins Folding Carton of the Year Award in 2013 PPC Competition

Diamond Packaging won five awards, including Folding Carton of the Year, in the 70th Annual North American Paperboard Packaging Competition, the industry’s premier showcase for all that is new and outstanding in paperboard packaging design and technology. Awards were presented last month at the PPC Fall Meeting & Leadership Conference in Dallas, TX.

Diamond won the Folding Carton of the Year Award for Elizabeth Arden’s Limited Edition Sunflowers packaging. The overall presentation imparts unusual depth and distinction through creative design, material selection, UV matte and gloss spot coating, embossing, and debossing.

Diamond also won two Gold Awards and two Excellence Awards. more

Diamond Packaging
Diamond's greenbox initiative

Friday, May 18, 2012

QR Codes 101 (video)

Kim Guarnaccia, Director of Marketing and Communications of the Paperboard Packaging Council (PPC), has produced an excellent video that explains what QR codes are, summarizes the purpose of putting them on packaging (or marketing material), and provides simple instructions on how you can begin creating your own QR codes.

Check out the QR Code 101 video now available through Adobe Connect.

Diamond Packaging
Diamond's greenbox initiative