Wednesday, February 05, 2014

Global Packaging Alliance Holds Annual Meeting in Dubai

Global Packaging Alliance Holds Annual Meeting in Dubai
Global Packaging Alliance® (GPA)
Holds Annual Meeting in Dubai
Which technologies can packaging manufacturers use to effectively help their customers fight product piracy? Members of the Global Packaging Alliance® (GPA) addressed this and other issues at their annual meeting held in Dubai, United Arab Emirates (UAE) during the week of January 20. Representatives from the global consortium of independent, medium-sized packaging manufacturers convened from all over the world to discuss current packaging trends and technologies.

According to the latest customs report published by the European Commission, European Union (EU) customs officials confiscated nearly 40 million counterfeit products valued at nearly one billion euros ($1.3 billion) in 2012. This resulted in damages suffered by branded goods manufacturers and pharmaceutical companies in particular, some of whom are customers of GPA members. With this in mind, the GPA annual meeting addressed new security technologies and track & trace solutions for packaging production. more

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