Kim Guarnaccia, Director of Marketing and Communications of the Paperboard Packaging Council (PPC), has produced an excellent video that explains what QR codes are, summarizes the purpose of putting them on packaging
(or marketing material), and provides simple instructions on how
you can begin creating your own QR codes.
Check out the QR Code 101 video now available through Adobe Connect.
Diamond Packaging
Diamond's greenbox initiative
Packaging
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